At dnkoutlet.com, operated by MB “Dnkoutlets” (company code: 306365279, registered at Kauno g. 28-33, Babtai, Kauno r., Lithuania), we are committed to protecting your privacy and safeguarding your personal data. We understand the importance of your privacy and are dedicated to transparency, security, and compliance with all applicable data protection regulations, including the General Data Protection Regulation (GDPR).
By using our website, you agree to the terms outlined in this Privacy Policy. If you do not agree, please refrain from using our services.
1. Who We Are
Data Controller:
MB “Dnkoutlets”
Company code: 306365279
Registered office: Kauno g. 28-33, Babtai, Kauno r., Lithuania
Website: https://dnkoutlet.com
Email: info@dnkoutlet.com
We are an online fashion outlet shop offering apparel and accessories to customers primarily in Lithuania and the EU.
2. Scope of This Policy
This Privacy Policy explains how we collect, use, store, and share personal data from individuals who interact with our website or services, including:
- Browsing the website
- Placing orders
- Creating an account
- Contacting customer support
- Subscribing to newsletters
- Engaging with us on social media
3. Legal Basis for Data Processing
We process your data based on one or more of the following legal grounds under GDPR:
- Consent (Article 6(1)(a)) – when you voluntarily provide data or opt in for marketing
- Contractual necessity (Article 6(1)(b)) – to fulfill your orders and deliver goods
- Legal obligation (Article 6(1)(c)) – for tax, invoicing, or fraud prevention
- Legitimate interest (Article 6(1)(f)) – for site analytics, fraud protection, and improvements
4. What Data We Collect
We may collect the following types of personal data depending on your interactions with us:
a. Data you provide directly:
- Full name
- Shipping and billing address
- Email address
- Phone number
- Payment information (processed securely via third-party providers)
- Order history
- Messages or inquiries sent via contact forms or email
b. Data collected automatically:
- IP address
- Device and browser type
- Referrer URL
- Time spent on pages
- Click and navigation behavior
- Cookies and tracking technologies
c. Data from third parties:
- Payment providers (e.g., PayPal, Stripe, Paysera)
- Delivery partners (e.g., couriers)
- Advertising platforms (e.g., Meta, Google – with your consent)
5. How We Use Your Data
| Purpose | Examples of Use |
|---|---|
| Order fulfillment | Process payments, ship items, send order updates |
| Customer support | Respond to inquiries, handle returns and complaints |
| Marketing and promotions | Send newsletters and promotional offers (with consent) |
| Site improvement and analytics | Understand user behavior to improve UX |
| Legal compliance | Tax records, invoicing, fraud prevention |
| Account management (if applicable) | Account creation, login management, purchase history |
6. Marketing Communications
With your consent, we may use your email address to send newsletters and promotional messages. You may withdraw consent at any time by:
- Clicking the “Unsubscribe” link in our emails
- Contacting us at info@dnkoutlet.com
We do not send unsolicited messages or share your contact data with advertisers without your consent.
7. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Ensure the website works properly (essential cookies)
- Improve user experience (functional cookies)
- Analyze traffic and behavior (analytical cookies)
- Deliver personalized marketing (advertising cookies – only with consent)
Types of cookies we use:
| Type | Purpose |
|---|---|
| Necessary | Site login, cart functionality, basic security |
| Functional | Language settings, user preferences |
| Analytics | Google Analytics and similar tools to monitor behavior |
| Advertising | Facebook Pixel, Google Ads – for retargeting ads |
You can manage cookies in your browser settings or reject non-essential cookies in our cookie consent banner.
More information: www.allaboutcookies.org
8. Data Sharing and Third Parties
We do not sell or rent your data.
We may share your personal data with trusted third parties such as:
- Payment processors (e.g., Stripe, PayPal, Paysera)
- Logistics and shipping partners
- Email and hosting providers
- IT and security service providers
- Marketing platforms (only with consent)
- Legal authorities, if required by law
All partners are carefully vetted and comply with data protection regulations.
9. Data Retention
We retain your data only for as long as necessary, based on the purpose of collection and applicable law:
| Data Type | Retention Period |
|---|---|
| Order and transaction data | 5 years after last purchase (for accounting) |
| Marketing data (with consent) | Until consent is withdrawn or up to 5 years |
| Support communication | 2 years after last contact |
| Cookies | As per cookie expiration dates (varies per type) |
10. Where Your Data Is Stored
We store your data within the European Economic Area (EEA). If data is transferred outside the EEA, we ensure:
- An adequacy decision by the European Commission; or
- Standard contractual clauses (SCCs) or other safeguards are in place
11. How We Protect Your Data
We use industry-standard measures including:
- SSL encryption (HTTPS)
- Secure server hosting
- Access controls and firewalls
- Regular backups
- Limited access to personal data
12. Your Rights Under GDPR
You have the following rights regarding your personal data:
- Right to access – know what data we hold about you
- Right to rectification – correct any inaccurate or incomplete data
- Right to erasure – request deletion of your data (“right to be forgotten”)
- Right to restrict processing – limit how we use your data
- Right to data portability – receive your data in a usable format
- Right to object – to processing or automated decision-making
- Right to withdraw consent – for marketing or optional data use
To exercise your rights, contact us at info@dnkoutlet.com.
If you believe your rights are violated, you may lodge a complaint with:
State Data Protection Inspectorate
https://vdai.lrv.lt
13. Children’s Privacy
Our services are not intended for children under the age of 16. We do not knowingly collect data from minors. If you believe a child has provided us with personal data, please contact us to delete it.
14. Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our website with the “Effective Date” at the top.
15. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:
MB “Dnkoutlets”
Kauno g. 28-33, Babtai, Kauno r., Lithuania
Email: info@dnkoutlet.com
Website: https://dnkoutlet.com